Understanding Advertising Class 7 Questions and Answers Provided helps you to answer complex Questions too easily. You can use them while preparing for board exams and all of them are given by subject experts. Reading NCERT Solutions for Class 7 Social Science Civics Chapter 7 Understanding Advertising familiarizes you with the kind of questions appearing in the board exams. Students are advised to read these solutions on a regular basis to score well.
Understanding Advertising Class 7 Questions and Answers Civics Chapter 7
Make your learning experience enjoyable by preparing from the quick links available on this page. Use the Class 7 SST Civics Chapter 7 NCERT Solutions and get to know different concepts involved. All the Solutions are covered as per the latest syllabus guidelines. Knowing the NCERT Class 7 Civics Chapter 7 Questions and Answers helps students to attempt the exam with confidence.
Class 7 Civics Chapter 7 NCERT Textbook Questions and Answers
Question 1.
What do you understand by the word brand? List two reasons why building brands is central to advertising?
Answer:
Brand is a specific name of a company. It means stamping a product with a particular name or a sign. The two reasons which show the importance of building brands are:
- It differentiates the product from other products;
- Promotes the sale of product.
Question 2.
Choose two of your favourite print advertisements. Now look at each of these and answer the following questions:
(a) What visuals and text is being used in these advertisements to attract my attention?
(b) What values are b mg promoted in these advertisements?
(c) Who is this advertisement speaking to and who is it leaving out?
(d) If you could not afford the brand that is being advertised how would you feel?
Answer:
(a) In advertisement -1
Visual: Displaying Daal items of a company ‘Top taste daal’.
Text: Quality of Daal, Name of company.
In advertisement -2
Visual: Displaying care soap of children with happiness of a child and mother.
Text: Displaying a slogan ‘Show your child you care’.
(b) People can buy them for the happiness of guests and children.
(c) It is talking to families to take care of their guests and give them good quality of daal. The second advertisement is focussing on children care soap and displaying message of happiness for both mother and child.
(d) I would feel unhappy.
Question 3.
Can you explain two ways in which you think advertising affects issues of equality in a democracy?
Answer:
Yes I can. The two ways in which advertising affects equality are:
(i) Due to the high cost of advertisement, only rich companies can advertise their products while small-scale companies are unable to bear such expenses.
(ii) Poor people cannot afford branded items which affect the equality and as well as democracy.
Question 4.
Making an advertisement requires a lot of creativity. Let us imagine a situation in which a manufacturer has just made a new watch. She says that she wants to sell this watch to school children. She comes to your class and asks you all to create a brand name as well as an advertisement for the watch. Divide the class into small groups and each group create an advertisement for this watch. Share it with the class.
Answer:
Students discuss with teacher and can write the answer.
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